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Lara is a freelance writer, trend researcher and brand strategist based in London.


Considered a youth culture expert, her vast industry knowledge in multiple disciplines comes from working with some of the industry’s best including The Future Laboratory, MTV, WGSN, Vogue UK and Vogue US in New York. She has previously worked on youth research projects for big brands including Facebook, size?, SUPRA and Peroni. Lara has an eye for spotting the next best thing from the street up teamed with a love of photography, writing and researching.


Lara is continuously looking to develop her clientele and work on collaborations to produce compelling future-facing projects and articles.

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