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Lara Piras is a freelance copywriter, editor, researcher and strategist.


My expertise lies in creative copywriting, trend research and brand repositioning, which I have produced for renowned global forecasting companies such as WGSN, Stylus and The Future Laboratory and brands including Nike, ASOS, adidas, IKEA and Peroni. I also write features on wellness, diversity and inclusion, youth culture and future innovations for titles such as Vogue, Refinery29, and Included Magazine.


I am continuously looking to develop my clientele and work on collaborations to produce compelling future-facing projects and articles.

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